How to Avoid becoming a Business Failure Statistic
Carrying on from the previous post, (if you haven’t read it, here is the link) I discovered that there was a demand for my skills as a business systems analyst. I soon signed up a major international Corporation to analyse their parts production plant. I set up an organisation, hired a couple of my old colleges and offered a bespoke systems development for clients who had previous experience with us.
You might
already have realized that this operation was a desperate attempt at overcoming
my previous disastrous effort at breaking free.
We had some
success, even though it was hard hours. Some testing could only be done when the
processing for the day had been completed, which meant working until after
midnight. We grew weary and grumpy with each other, so decided to hire another
programmer. He also brought with him some of his clients so we quickly grew
again.
We were
approached by our previous employer (see the previous post) who said they were
launching a new computer series and would like us to do some of the systems
development for their prospective clients. I said that we had no expertise in
this new machine. They said that they had trained about 30 of their own people
to develop programs for this machine. We could recruit from this pool as when
we required more people. The management had decided that they would only
support the hardware that they sold and would withdraw from offering
development services to their clients.
At a
management meeting, we decided that this would create a gap in the market that we
could fulfill with management procedures which we had developed in our business
so far. With the agreement in place the
clients started rolling in at the rate of one a day!
We had no
idea that the demand would be so instantaneous. We had to rapidly employ people
to meet the demand. I was tied up getting instructions from the new clients and
developing programmer specifications at the rate of one a day!
We also had
to develop a standard specification so that everyone in the business understood
the requirements. This enabled us to get new programmers on board at a rapid
rate.
So, this
sounds like a great business, what were the problems. We were arrogant and too
proud to seek advice. We should have agreed with the equipment suppliers on a
pricing model, because we grossly under-priced. And eventually this would
create cashflow problems.
We were
still basically trading our time for money. This is not a business, as you
cannot even take a break without effecting your income. There is also no
forward planning, as every equipment series is eventually replaced and becomes
obsolete.
A major
international credit card company had approached us to develop a new system for
them, but only on another manufacturers equipment. They said that their
research found that we were the second largest Software House in the country.
The largest was totally involved in Government systems and was not available.
We said that we also could not help as we had no time to let our people go for
training on a new machine.
We also had an approach from the largest
manufacturer to develop for one of their ranges. They offered free training,
but again we could not find the time to let people go on the training. This was
a classic catch 22 situation.
In
retrospect this was a classic case of requiring a re-structuring and
re-capitalization of a business with this kind of potential growth.
Now I would
like to recommend a course of action which will avoid all these mistakes I
made.
With the
training I am going to show you, will allow you to spot these kinds of problems
and no what to do to a). avoid them and b). how to remedy the mistakes to get
on track to your chosen lifestyle.
First you
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This course will guide you into an understanding of the overall picture of
everything you need to consider when starting out. The second course will get
down to the more specific choices you need to make to select the ideal business
model for you specifically.
Covering :-
1.) How to start and grow a business
2.) Choosing the right business to suite your
skills
3.) What it really means to be an entrepreneur.
4.) Scaling a business to making it successful
5.) Why you want to start. What is your end game?
6.) Unlock and leverage your profit making skills.
7.) What are your strengths?
8.) Choosing your $1Million Niche
9.) Design and build your business model
10.)
Choose
your winning product and offer.
This just
shows you the level of detail the course guides you into.
All the
while you report to your coach on your progress and can ask for advice one on
one. This is
really the MBA of Internet marketing.
You will also attend Mastermind events in
luxurious resorts where you will interact and form partnerships with fellow
students.
I could go
on all day. I have not found any system that comes close to matching this, so
go ahead and click the link. Start your trial today.
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